Building a Solid Cannabis Backlink Profile

Building a solid backlink profile is key to ranking highly in search engines for any industry, but especially for cannabis brands. In the weed industry, links from authoritative resources carry even more weight due to the newness of legal cannabis markets and the general lack of link equity most cannabis brands currently have. 

Some great sources for weed backlinks

Cannabis Blogs

Iconic cannabis seed bank blog. Offer to contribute educational content, how-to guides or share expert knowledge to drive strong backlinks.

Discussing legal issues impacting the cannabis industry. Contribute educational legal posts or offer to share insights/comment on posts as a legal expert to gain credible law-focused backlinks.

The Green Goddess Collective blog is ripe with opportunities for high-value backlinks due to its informative content, industry relevance, branding and social proof factors. By aiming to publish the most useful, link-worthy resources possible and promoting content to related websites and social followers, GGC can build a sizeable volume of niche backlinks to help strengthen their domain authority and organic search visibility over time.

Weed Non Profit

Nonprofit advocating cannabis as treatment for veterans. Support their mission through donations, sponsorships or participating in their events to earn impactful nonprofit/advocacy backlinks.

Regional Cannabis Conferences

Major trade organization for cannabis businesses. Sponsor or participate in events, share company updates in newsletters or apply for membership to build association backlinks.

Cannabis Research Institutions

One of the first university cannabis research centers. Support or participate in their studies, trials and events to build academic research institution backlinks.

Dispensary Directories

Dispensary directory featuring over 3,000 listings. Optimize a basic free listing, explore paid advertising and guest blogging to obtain PotGuide backlinks.

Cannigma medical cannabis strain directory, which allows users to browse detailed profiles of different marijuana strains to learn about their effects, flavors, genetics, and recommended uses. The site aims to provide consumers with authoritative information about cannabis products.

Building high-quality backlinks is key for cannabis brands looking to improve search visibility. With this list of cannabis-related backlink prospects, you have numerous options to strategically expand your backlink profile.

Prioritize securing backlinks from authoritative cannabis sites like Leafly, High Times, and Cannabis.net to tap into their domain authority. Listings on top cannabis directories like Weedmaps, AllBud, and Wikileaf can enhance local SEO efforts. Guest posting on niche sites like The Vape Guide and Vaporizer Chief will allow you to target vaping audiences.

Keep in mind Google has strict rules around linking and keywords for cannabis sites. Focus on building links naturally through valuable content and outreach. Avoid poor quality blogs or link networks. Thoroughly vet sites and align opportunities with your brand.

By combining solid link building tactics with optimizing on-page elements, site speed, technical factors, and overall content quality, cannabis brands can make steady SEO gains. Use this list to expand your backlink profile, boost domain authority, and improve search visibility in this competitive space. With persistence and consistency, higher rankings are achievable.